LIAM is here – get toolkits, calculators and more…

4 easy ways to promote life insurance At Securian Financial, we continue to play an active role in supporting Life Insurance Awareness Month (LIAM). Because we know how important it is to have life insurance. You can access these client resources at our LIAM landing page: Life insurance marketing toolkit that can help you build your business with social media posts and email templates Toolkit to aid you in addressing those life insurance underwriting process myths Calculators to help your clients determine their life insurance needs Sales strategies you can use with life insurance serving as the centerpiece Access resources
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Categories: Consumer Marketing Materials, Industry News, Life Insurance, and Securian.

SecureCare UL Video Resource Library – Learn As You Go!

Video resource library helps you learn as you go Learning a product takes time and incorporating it into your practice can take even longer. But what if you could speed up the learning process? Our video resource library is designed to help give you the product knowledge, prospecting tools and sales ideas you need — to get up to speed on SecureCare™ Universal Life and start closing cases. View Videos   Contact us Questions? Please call the Securian SecureCare Sales Support Team at 1-888-900-1962.   #goldencareagent #securian #mnlife
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Categories: Industry News, Linked Benefit/Hybrids, and Securian.

Important change to SecureCare UL sales in Washington state

Administrative change to SecureCare UL sales in Washington state In response to new long-term care legislation in the state of Washington, effective August 6, 2021, we are suspending sales of our SecureCare Universal Life (UL) product to residents of Washington state. Here’s what you need to know: Applications received by end of business day August 6, 2021, will be processed as normal. All currently pending SecureCare applications will be processed as normal. Any new applications received from residents of the state of Washington after August 6, 2021, will not be accepted. No exceptions will be made. We anticipate resuming sales
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Categories: Industry News, Linked Benefit/Hybrids, and Securian.

SecureCare and the WA Cares Fund exemption

SecureCare likely qualifies for WA Cares Fund exemption The state of Washington created the WA Cares FundSM to address the future long-term care (LTC) crisis. The fund provides an LTC benefit for all eligible workers, which will be funded by a payroll tax that begins in January 2022. Benefits will be paid in $100 stackable units, with a lifetime maximum of $36,500 (adjusted for inflation). The benefit will be funded by a payroll tax that begins in January 2022. However, Washington residents who have a personal LTC insurance policy issued before November 1, 2021 can apply for an exemption from
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Categories: Industry News, Linked Benefit/Hybrids, and Securian.

Changes to COVID-19 participation guidelines

Changes to COVID-19 participation guidelines Securian Financial remains focused on delivering high levels of service, helping customers with their insurance needs, and maintaining the company’s financial strength. Your support in delivering on this focus has provided valuable insights to best navigate the unpredictable nature of a pandemic while addressing the additional risks it presents. Since these participation limits were implemented, our promise has been to actively review these guidelines. Along the way, we have delivered on a request for transparency to enable you to make the best decisions for your customers. While not yet at the final stage in our
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Categories: COVID-19, Industry News, and Securian.

New! Text message notifications for SecureCare tele-interview

We are excited to announce an enhancement to the SecureCare Universal Life underwriting process: Beginning June 1, clients can receive text message notifications directing them to schedule their tele-interview. The tele-interview itself will still need to be completed over the phone, but the texts can be helpful reminders that a tele-interview is needed, making it easier to schedule an assessment and get in touch with an interviewer. How will this work? LTCG will still contact customers the same amount of times they do today, however, a contact attempt will now be defined as either a phone call or text message.
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Categories: Industry News, Life Insurance, and Securian.

How COVID vaccination affects underwriting decisions

How we’re approaching COVID-19 vaccination Securian Financial remains focused on delivering high levels of service, helping customers with their insurance needs, and maintaining our financial strength. Your support in delivering on this focus has provided valuable insights to best navigate the unpredictable nature of a pandemic, while addressing the additional risks it presents. Over the past few months, much of our attention has turned to COVID-19 vaccinations. Not surprisingly, many questions have arisen on use of vaccination information in underwriting. In response, our Medical & Applied Research Services team has been actively monitoring vaccine efficacy, safety, availability and uptake, which
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Categories: COVID-19, Industry News, Life Insurance, and Securian.

New! Text messaging feature to help customers start their tele-interview

Life Insurance, Technology, Securian Financial | May 13, 2021 New! Text messaging feature to help customers start their tele-interview To make the underwriting process more convenient for our customers than ever before, we are excited to announce the introduction of text message notifications. In partnership with APPS, we are piloting text messages to customers who need to complete a tele-interview. The tele-interview will still need to be completed over the phone, but the text can be a helpful reminder that a tele-interview is needed, making it easy for your clients, to get in touch with an interviewer. How will this
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Categories: Industry News, Life Insurance, and Securian.

S&P Affirms Securian’s AA- (Very Strong) Rating & Stable Outlook

S&P maintains Securian Financial’s AA- rating and stable outlook On Friday, May 15, 2020, S&P published a Research Update on Securian Financial, affirming our insurance financial strength rating of AA- (Very Strong) and our Stable outlook. The rating and outlook apply to Securian Financial affiliates, Minnesota Life Insurance Company and Securian Life Insurance Company. S&P cites our excellent capital position, strong business diversity, exceptional liquidity, well-diversified investment portfolio and tight risk controls as the major reasons for affirming our ratings and outlook. Our strong industry ratings reflect how our historical approach to smart growth and strong enterprise risk management keeps
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Categories: Industry News, Life Insurance, and Securian.

Securian’s Corporate Social Responsibility Report

In a year of pivots, volunteerism was no stranger to change in 2020. We’re so proud of our employees’ commitment to giving back. Read what they accomplished in our 2020 Corporate Social Responsibility Report. Securian’s Corporate Social Responsibility Report     #goldencareagent #minnesotalife #securian
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Categories: Industry News, Life Insurance, and Securian.