“7 Reasons New York’s $26M John Hancock LTCI Action Matters for Advisors”

“7 Reasons New York’s $26M John Hancock LTCI Action Matters for Advisors,” by Allison Bell, ThinkAdvisor Quote: “State Medicaid could start to go after insurers and other financial services companies that fail to live up to agreements with people who end up using Medicaid to pay nursing home bills. New York state insurance regulators raised that possibility last week, when they announced a $26.3 million consent agreement with Manulife’s John Hancock unit.”   LTC Comment, Stephen A. Moses, President, Center for Long-Term Care Reform: Good luck with that! Medicaid will need to do a much better job than it has with
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Categories: Clippings and Industry News.

“Updated numbers on people exempted from state’s long-term-care program and payroll tax”

“Updated numbers on people exempted from state’s long-term-care program and payroll tax,” by Elizabeth Hovde, Washington Policy Center Quote: “As of Monday, Aug. 15, the Employment Security Department reports the following WA Cares exemption numbers: Total opt-out requests submitted: 478,781 Total opt-out requests processed: 478,681 Total opt-out requests approved: 475,072 Applications processed as a percentage of total: 99.98%”   LTC Comment, Stephen A. Moses, President, Center for Long-Term Care Reform: Looks like a slam dunk to get your opt out request approved.       Subscribe to GoldenCare News  
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Categories: Clippings and Industry News.

“Over 50% Of Generation X Can’t Afford To Help Their Senior Parents”

“Over 50% Of Generation X Can’t Afford To Help Their Senior Parents,” Advisor Magazine Quote: “To learn exactly how Gen X adult children are feeling about their parents’ financial state, AAG, a national leader in home equity solutions for seniors, conducted the Adult Children Survey with over 1,500 participants ages 40-55 who have senior parents. To read the full results of AAG’s Adult Children Survey, visit here.”   LTC Comment, Stephen A. Moses, President, Center for Long-Term Care Reform: Home equity to the rescue, just as we’ve long predicted. But that means Gen X inheritances will be subdued compared to the
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Categories: Clippings and Industry News.

“With new acquisition, Humana carves out larger slice of Medicaid pie”

“With new acquisition, Humana carves out larger slice of Medicaid pie,” by Diane Eastabrook, McKnight’s Home Care Quote: “Humana’s announcement last week to acquire Wisconsin managed care organization Inclusa moves the company deeper into the lucrative long-term care services and supports market for Medicaid beneficiaries, as well as beneficiaries dually eligible for Medicare and Medicaid. … Medicaid has become an increasingly attractive business for payers as increased federal funds during the COVID-19 pandemic encouraged states to expand their Medicaid programs. A temporary 10% increase in the Federal Medical Assistance Percentage (FMAP) will provide an additional $12.7 billion for states through March 2024.  A recent report by the
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Categories: Clippings and Industry News.

Our Recovery Care plans now have a higher daily maximum benefit amount

We’ve increased the benefit amounts for our Recovery Care plans We’ve increased the daily maximum benefit to $400 for the Daily Nursing Facility (including assisted living and bed reservation) benefit and Daily Hospital Indemnity benefit of our Protection Series℠ Recovery Care plans. This applies to new business with an application signature date on or after August 26, 2022. There is no change to benefits for existing policyholders. Update your sales materials   (login required) The application and outline of coverage have changed, so if you have any paper sales materials for our Recovery Care plans, be sure to replace them.
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Categories: Aetna, Industry News, and Short-Term Care.

GoldenCare Newsletter | August 22, 2022

Read Full GoldenCare Newsletter, August 22, 2022 Edition In this GoldenCare Newsletter Edition From GoldenCare: LTCi Rate Increases: How To Address Consumer Concerns Thurs, Aug 25, 2022 11:00 AM  to  11:45 AM CDT   Diversify your portfolio for greater sales success! Join us for product and sales live and prerecorded training.  Stay up-to-date on the latest products and sales strategies.   We’re making it easier than ever to get a hold of us and have your favorite tools available at your fingertips! Click here to DOWNLOAD our electronic business card, and enter to win a $100 Amazon.com Gift Card!  
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Categories: GoldenCare News, Guarantee Trust Life, Industry News, Long-Term Care, Medicare Supp./Adv., Mutual of Omaha (& Affiliates), and National Guardian Life.

Good News | Use This New Consumer Video For Your Next True Freedom Sale

  New True Freedom Consumer Approved Sales Aid Video True Freedom is pleased to announce the availability of a new, consumer-approved sales aid video! Agents now can share information on the plan packages, membership details, and various discounts using this 8-minute video. Share it in a face-to-face setting. Include links in your email signature, embed the video on your website, or share with prospective clients on your social media platforms. It is perfect for generating interest so people will want to meet with you   If you’re already appointed through GoldenCare, but are not yet taking advantage of all we
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Categories: GoldenCare News, Industry News, and True Freedom.

FAST FACT | FREE LEADS?! YES!!! Free Leads.

  Fast Fact – Free Leads? Yes! Get contracted with ACE and Aflac MedSupps and GoldenCare will give you a 100 Turning 65 leads free! Jeff Clark is here to tell you how!   Click Here to watch this Fast Fact     If you’re already appointed through GoldenCare, but are not yet taking advantage of all we have to offer, call your Regional Director at 800-842-7799!         #goldencareagent
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Categories: ACE, Aflac, Fast Facts, GoldenCare News, Industry News, and Medicare Supp./Adv..

You’re Invited! | LTCi Rate Increases: How To Address Consumer Concerns

Let’s face it, LTCi rate adjustments are a tough subject. Older policies weren’t priced as accurately as they are in today’s market, so premium increases are needed. But it can really put a strain on clients’ finances. Many agents have brought their consumer concerns to us, and we’re responding with the best ways to effectively address their concerns. Join us as 25-year industry veteran, Jeff Clark, offers his suggestions and insight. Thu, Aug 25, 2022 12:00 PM – 12:45 PM CDT Register now to reserve your space!     Questions or help registering? Call the GoldenCare Marketing Team at 800-842-7799!
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Categories: GoldenCare News, Industry News, Long-Term Care, and Mutual of Omaha (& Affiliates).

“LTC insurance sales suddenly surge”

“What You Need to Know About Medicaid’s Personal Needs Allowance,” ElderLawAnswers Quote: “The WA Cares Fund’s operational details are interesting, but its impact on consumer behavior is what matters here. Faced with an immediate cost related to long-term care, people behaved differently than before. Instead of ignoring LTC until they need it and then relying primarily on Medicaid if confronted with catastrophic care costs, people bought the private coverage to avoid compulsory payroll deductions imposed by the state. That outcome has important public policy implications. If we want more people to plan ahead and prepare privately for long-term care, we need to
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Categories: Clippings and Industry News.