The disclaimer announced in the 2023 CMS Final Rule extends to telesales calls and must be read within the first minute of the call. This disclaimer now applies to all third-party CY2023 materials as well as telesales calls beginning October 1, 2022. This rule was implemented after CMS reviewed beneficiary complaints and listened to the sales organizations’ telephonic enrollments. From this, CMS determined that many beneficiaries are confused about the enrollment process as well as the plan choices available to them. This disclaimer was created to help clear up that confusion. DISCLAIMER: “We do not offer every plan available in
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How can I record calls in compliance with the new CMS call recording requirements? New CMS Call Recording Requirements: GoldenCare’s Team is here to help CMS has new Medicare marketing rules and guidelines that apply to MA plans, PDP plans and MAPD plans — they affect how you work as an agent and will likely mean big changes for you and your organization. The changes include: New requirements for third-party marketing organizations like Integrity and its partners A new process for submitting marketing materials to CMS A new, broader definition of “marketing” that expands the types of materials that
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Don’t Be Late! AEP Applications must be received by December 7th! The Annual Enrollment Period (AEP) ends in just a few days! During this final push, be sure to submit complete, legible applications to carriers early. In order to process your applications, GoldenCare must receive applications by 12:00 Noon. After 12:00 Noon, applications must be submitted directly to the carrier for process. Remember, the earlier the better – this gives carriers time to scrub the applications and put them into the system accurately. REVIEW YOUR APPLICATIONS! Santa is checking it twice… Take a peek at your submitted applications and verify
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On October 8th, 2021, CMS issued guidance regarding Third Party Marketing and HPMS filing requirements (see Third Party Marketing, CMS). We as insurance agents and agencies are considered “Third-Parties” by definition under CMS. This significantly changes the guidance surrounding agent-created or agent-purchased advertising and marketing materials. CMS now considers the following to be “Marketing,” and therefore would require HPMS filing: Advertisements intended to draw a beneficiary’s attention to an MA plan or Plans and include or address content regarding: plan premiums, cost sharing, or benefit information, Even if the materials do not mention a specific plan by name and premiums,