Coming in 2023: GWIC’s rebrand

In 2023, American Enterprise Group (AEG), the holding company of Great Western Insurance Company (GWIC^®), will launch a new, unified brand to capitalize on its overall size and strength while delivering a clear and consistent brand message. The new identity will help AEG and GWIC increase brand awareness and create brand fans by moving from being a commodity to an experienced provider.

The future brand is distinctive, memorable, and reflects who AEG is, who it’s been, and who it will always be. To see the brand reveal video, click below:

AEG and GWIC will notify customers and the general public about the new brand closer to the launch date, which has not yet been determined. More details will be shared as information becomes available.
 

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