September is Life Insurance Awareness Month

September is Life Insurance Awareness Month! Use this time to review your clients’ current coverage or to determine potential clients’ needs.

Below are a few resources we’d encourage you to use as tools to guide discussions, presentations, and planning this month.


  • 2023 Prospecting Postcard: Send this postcard to potential clients and let them know why life insurance is so important. To place an order, contact Sales Support at (800) 693-8063
  • 2023 LIAM Campaign Flyer: Use this flyer to check out our fully stocked library of both consumer and producer facing marketing materials for both our Simplified Issue and Fully Underwritten product portfolios
  • This website features articles, calculators, and videos producers can share that highlight the benefits of life insurance.
  • Make sure to follow our Brokerage Facebook Group and LinkedIn page for LIAM social media content

We hope you have a great time making the most out of Life Insurance Awareness Month!

September is Life Insurance Awareness Month