“Fast-growing business lines are hard to come by in the insurance industry. Locally based OneAmerica Financial Partners Inc. has one on its hands, and it’s beefing up efforts to capitalize. The business line is long-term-care insurance, which covers day-to-day health care expenses for seniors who aren’t able to care for themselves. Demand for ‘stand-alone long-term-care insurance has been waning for years—partly because of higher prices—but demand for hybrid products, which OneAmerica specializes in, is on the upswing.”

LTC Comment (from Stephen A. Moses, President, Center for Long-Term Care Reform):
Congratulations to longtime Center corporate member OneAmerica.

OneAmerica bets big on long-term care market

#goldencareagent