Exciting Update: New Branding Guidelines for Agents & Partners

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The ManhattanLife Corporate Communications team has worked consistently to present the company’s products, brand, and image with high quality, professionalism, and accuracy. One of our team’s tasks is to help you, ManhattanLife’s valued agents, promote yourself and your agency as you advertise the company’s products and services. In doing this, we have implemented several protocols to reduce the misuse of the company’s logo and preserve the integrity of its collateral.

Most recently, Corporate Communications has developed and implemented expanded Company Branding Guidelines for agents and partners to help promote our brand. The main objective is to ensure that everyone’s marketing and messaging efforts fully align.

These Company Branding Guidelines include:

  • Using the company logo correctly
  • Applying the proper color palette for the company brand
  • Developing or requesting marketing collateral (brochures, flyers, and social media content)
  • Accessing the company’s video library

We have also provided information on how we can assist you in the creation of these collateral pieces. Click below to find the PDF of the Company Branding Guidelines for agents and producers.

Going forward, we ask that you please adhere to these guidelines and if you should have any questions, please email us at media@manhattanlife.com. Additionally, we will include these guidelines as a booklet in the welcome kit that is emailed to our newly contracted agents.

We sincerely appreciate your unwavering support and loyalty. We look forward to even more success together!

ManhattanLife Company Branding Guidelines Booklet image

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