Critical Advantage: Our Newest Sales Ideas

We’ve created two new sales ideas to help you find success when positioning Mutual of Omaha’s Critical Advantage portfolio of products.

Determining the Right Coverage for a Non-Working Spouse

The term “non-working spouse” is quite misleading, as this individual contributes just as much
– if not more – to the health and vitality of the household. Unfortunately, they don’t receive the
same protection as their “working spouse.”

Many companies do not offer disability income insurance coverage on non-working spouses.

This means if they were to fall ill, their inability to perform their vital tasks could have critical financial implications for a family.

Consider the additional expenditures should a family have to pay for an outside service to perform the following:

  • Household cleaning and maintenance
  • Grocery shopping and meal prep
  • Childcare or home health care

These additional expenditures would be on top of the amount needed to cover healthcare deductibles, doctor visits, treatment and medication.

A lump sum payment from Mutual of Omaha’s Critical Advantage products upon diagnosis mean the non-working spouse can focus on what really matters – recovery.

Learn more about this Critical Advantage Sales Idea here.
 

Offer Critical Advantage when Selling Life Insurance

Life insurance protection is protection for the ones you love, once you’re gone – but what about while you’re still here? Do your clients know there is protection available for the present? Learn how to position Mutual of Omaha’s Critical Advantage portfolio as a complement to their life insurance policy and how the portfolio’s products can help replace lost income, pay health insurance deductibles, and even cover the cost of household expenses.

Learn more about this Critical Advantage Sales Idea Here.

 
If you have any questions, please contact your Mutual of Omaha’s Sales Support at (800) 693-6083 or email sales.support@mutualofomaha.com.
 

Critical Advantage: Our Newest Sales Ideas
 

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