“Critical Illness Insurance Sales Rise: LIMRA,” by Allison Bell, ThinkAdvisor

“The U.S. market for a relatively new supplemental health product, critical illness insurance, continues to grow. Premiums from new sales of the product through voluntary benefits and worksite marketing programs increased to $627 million in 2017, up 15% from the 2016 total, according to LIMRA.”

LTC Comment (from Stephen A. Moses, President, Center for Long-Term Care Reform):

CI up while LTCI down. Any connection?

Critical Illness Insurance Sales Rise: LIMRA

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