“This Important Insurance Is Becoming A Luxury for Retirees,” by Jeff Bukhari, Fortune

“Here’s one more way getting old is getting more expensive. Long-term care insurance, which covers expenses like nursing home care, at-home nursing care and other late-life needs, is fast becoming too costly for many retirees to afford, according to a recent study from LifePlans, an industry research firm. The average annual premium was $2,727 in 2015, an increase of 42% from 2005 and of 19% from 2010. Of those surveyed who were over 50 years old, 55% said they opted not to purchase coverage because it was too expensive.” LTC Comment (from Stephen A. Moses, President, Center for Long-Term Care
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Categories: Industry News and Long-Term Care.

“Paying for LTSS via Medicare would improve outcomes, lower costs: report,” by Lois A. Bowers, McKnight’s Senior Living

“Finding a way for to pay for long-term services and supports through Medicare for some residents of independent and assisted living communities, older adults served by Programs for All-inclusive Care for the Elderly and seniors living at home ‘would not only improve care but also lower the beneficiaries’ medical costs while also slowing expenditures from the public purse,’ said Bill Hoagland, a senior vice president at Bipartisan Policy Center, at the Tuesday release of a new report from the center. . . . The full report can be downloaded on the BPC’s website.” LTC Comment (from Stephen A. Moses, President,
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Categories: Industry News and Long-Term Care.

Genworth: eSuite – Take A Quick Tour

Take a Quick Tour of Genworth’s eSuite of New Business Tools Join us on May 9th at 2PM EST for a quick tour of Genworth’s eSuite of New Business Tools. If you haven’t seen our eSuite tools yet, you won’t want to miss this opportunity. During this webinar, we will take you on a quick tour of eApp, eScheduling and eSignature. You will also get a sneak peek at ePolicy Delivery which will be available in the next phase. Want to cut down cycle-time and not-in-good-order emails? Join us and see how our eSuite of New Business Tools can help.
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Categories: Genworth and Long-Term Care.

“The Priciest Metros for Assisted Living, Memory Care,” by Mary Kate Nelson, Senior Housing News

“The general public may think the cost of health care—and, by extension, the cost of senior living—is rapidly increasing, but that’s not true. In fact, senior living costs are rising at a slower rate than health insurance premiums, hospital service costs and recent home sale prices, according to the 2017 National Senior Living Cost Index from Seattle-based senior living referral service A Place for Mom. . . . The median cost of assisted living and memory care in the U.S. in 2016 was $3,740 per month and $4,664 per month, respectively. New York, Boston and Washington, D.C., were the top-three
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Categories: Industry News and Long-Term Care.

“04 13 17 AARP Dychtwald Chatzky Capitalizing on the Emerging Longevity Marketplace,” by Ken Dychtwald, YouTube

“At the recent AARP Innovations@50+ sold-out gathering of entrepreneurs and investors, Ken Dychtwald offered a mind-stretching glimpse into the longevity-based future and explored which industries, products and services will dominate the longevity marketplace – most of which are currently hiding in plain sight. After a brief presentation, he was joined by NBC’s Jean Chatzky for a candid and illuminating fireside chat about ageism, longevity and personal ups and downs in life’s second half.” LTC Comment (from Stephen A. Moses, President, Center for Long-Term Care Reform): Watch this half hour video, especially the first half, and emerge re-motivated. 04 13 17
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Categories: Industry News and Long-Term Care.

“LTCi: Not Your Average Voluntary Benefit,” by Brian Harrington, Advisor

“Long term care insurance holds the distinction of being so different from other voluntary benefits offered by employers that it requires a different approach to selling to the workplace – one centered around education, multiple touch-points and a dedicated enrollment period.” LTC Comment (from Stephen A. Moses, President, Center for Long-Term Care Reform): Pointers for workplace sales. LTCi: Not Your Average Voluntary Benefit #goldencareagent
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Categories: Industry News and Long-Term Care.

“The disabled and the elderly are facing a big problem: Not enough aides,” by Judith Graham, Washington Post

“Acute shortages of home health aides and nursing assistants are cropping up across the country, threatening care for people with serious disabilities and vulnerable older adults. . . . The emerging crisis is driven by low wages — around $10 an hour, mostly funded by state Medicaid programs — and a shrinking pool of workers willing to perform this physically and emotionally demanding work: helping people get into and out of bed, go to the bathroom, shower, eat and participate in routine activities, often while dealing with challenging behaviors.” LTC Comment (from Stephen A. Moses, President, Center for Long-Term Care
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Categories: Industry News and Long-Term Care.

GoldenCare Newsletter | April 24, 2017

In this GoldenCare Newsletter Edition From GoldenCare: Join us for brand new webinar topics including Lead Generation, a brand new short-term Home Health Care product and special guest speakers. See our full list of hot topics. The Winners of the 3-in-1 Promotion (4th Quarter) have been announced!   See the Newsletter for the list of winners.  Congratulations to all! Don’t miss our Guest Article “Long-Term Care insurance facing major pricing shift” by Michelle Singletary, Washington Post. Compliance: Attention Connecticut agents, see the Newsletter for the 2017 edition of “Before You Buy” publication that must be provided to every individual applying for
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Categories: Genworth, GoldenCare News, Guarantee Trust Life, Industry News, Life Insurance, Long-Term Care, Medicare Supp./Adv., and Mutual of Omaha (& Affiliates).

“Senior living can cost less than aging in place at home: analysis,” by Lois A. Bowers, McKnight’s Senior Living

“Residing in a senior living community can be less expensive than aging in place in a traditional home when all costs are considered, according to a new analysis. . . . For an older adult living in a $500,000 condominium . . . aging in place there can cost almost twice as much as residing in independent living and 36% more than living in an assisted living community.” LTC Comment (from Stephen A. Moses, President, Center for Long-Term Care Reform): It should come as no surprise that aging in place in one’s own home without the economy of scale of
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Categories: Industry News and Long-Term Care.

State Replacement Regulations Reminder For All Insurance Products

Please remember that all states have regulations governing replacement and/or churning activity. Replacement regulations require additional paperwork to be provided to the applicant/annuitant and submitted with the application. Failure to comply with regulatory requirements will result in processing delays for you and your client(s). In addition, the Genworth companies (Genworth) have adopted and published a Replacement Policy that details the company’s position on replacement activity. To read the policy in its entirety, click the link below: State Replacement Regulations Reminder For All Insurance Products #goldencareagent #genworth
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Categories: Genworth, Industry News, and Long-Term Care.