“Healthcare infrastructure missing ‘centralized access point’ to long-term care: experts”

“Healthcare infrastructure missing ‘centralized access point’ to long-term care: experts,” by Danielle Brown, McKnight’s LTC News Quote: “The healthcare industry is lacking a centralized, community-based resource that can easily direct families to long-term care services and support when the time arises, according to three prominent industry experts.”   LTC Comment, Stephen A. Moses, President, Center for Long-Term Care Reform: What else is new? Three experts propose an expensive “solution” with no clue how to pay for it, much less why the problem exists in the first place. We have no “centralized, community-based resource” because America relies on a fragmented, publicly
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Categories: Clippings and Industry News.

Securian Financial Click-to-Start Digital Marketing

  Click-to-start digital marketing You already know WriteFit Underwriting™ can help your clients get the coverage they need quickly, easily and remotely. And now with our WriteFit Underwriting consumer marketing toolkit, your prospects can know, too. Inside the kit, you’ll find turn-key digital marketing campaigns to help prospects understand that – with your help – getting life insurance may be easier than they thought. Each kit includes: Pre-built social media campaigns for Facebook and LinkedIn Ready-to-blast prospecting emails Step-by-step instructions Get your kit      
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Categories: Consumer Marketing Materials and Securian.

Securian Financial LTC Social Media Toolkit

  Long-term care social media toolkit Ready to kick your social media marketing up a notch? Use this turn-key social media campaign to help consumers get the facts about the importance of planning for their future care. The kit contains pre-built, animated posts for Facebook and LinkedIn – all you have to do is upload the video file to the appropriate social media platform, copy and paste the lead-in text, and you’re good to go! Each post helps motivate consumers to make a plan of their own – and positions you as the expert to help them! Get your kit
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Categories: Consumer Marketing Materials and Securian.

NGL LTC Social Media Infographics

www.ngl-essentialltc.com NGL EssentialLTC has downloadable social media infographics for you to use to increase the awareness of the need to plan for long term care. There are 14 separate posts that you can use on any social media platform. Each infographic contains statistics centered around why agents should consider LTCi to help protect their clients financial future.* You can download a zip file by clicking the picture or find them on the Agent Resource Center under the Sales & Marketing tab. *For agent and broker use only. Not for distribution to the public.        
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Categories: Consumer Marketing Materials and National Guardian Life.

Great Western Weekly Wednesday

Agent website: my.gwic.com Weekly Wednesday Facebook image As a thank you for being our partner, enjoy a FREE Facebook image every Wednesday to post on your page to help grow your business. We’re here to help you be successful today, tomorrow, and for many years to come. Click here to access your FREE image.    
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Categories: Consumer Marketing Materials and Great Western.

GoldenCare Newsletter | June 21, 2021

Read Full GoldenCare Newsletter, June 21, 2021 Edition In this GoldenCare Newsletter Edition From GoldenCare:   THURSDAY! Mutual of Omaha LTCi Product & Software Training Thurs, June 24, 2021 2:00 PM  to  2:30 PM CDT   Diversify your portfolio for greater sales success! Join us for product and sales live and prerecorded training.  Stay up-to-date on the latest products and sales strategies. PROMO TIME! Earn BIG on GTL and Mutual of Omaha applications!  Click below for promo details! HAPPY SELLING!  GoldenCare’s Q2 Sales Incentive True Freedom Scoreboard Incentive   Guest Articles: “Most Americans Remain Unprepared For The Possibility Of Extended
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Categories: GoldenCare News, Industry News, Long-Term Care, Mutual of Omaha (& Affiliates), National Guardian Life, and Thrivent.

GoldenCare SPECIAL EVENT featuring LTC Expert Stephen Moses

Special GoldenCare Training Event With LTC Expert Steve Moses YOU ASKED. WE LISTENED! The impacts of the COVID-19 pandemic and the Washington LTSS Trust Act are among the top concerns noted by our agents. Join us for an LTCi Industry Impacts presentation with one of the most influential and respected people in long-term care:   Steve Moses! With so much changing so quickly, this event is one you do NOT want to miss!     Register now to reserve your space! Wed, June 30, 2021 11:00 AM  to  11:30 AM CDT         Questions or help registering? Call the
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Categories: COVID-19, GoldenCare News, and Industry News.

“One Family’s Lessons Learned From a Decade of Caregiving”

“One Family’s Lessons Learned From a Decade of Caregiving,” by Claire Ansberry, Wall Street Journal Quote: “The family learned much along their decade-long caregiving journey, about setting up trusts, getting help in the home and respecting each other’s decisions. They think about a few things they would have done differently. … He worried about money, so Suzanne went with her dad to see an attorney specializing in elder law. He helped him set up a new trust to better preserve their assets in case either needed long-term care. It replaced an earlier trust set up shortly after Lucy was diagnosed
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Categories: Clippings and Industry News.

“3 Experts Have Resigned From An FDA Committee Over Alzheimer’s Drug Approval”

“3 Experts Have Resigned From An FDA Committee Over Alzheimer’s Drug Approval,” by Bill Chappell, NPR Quote: “Three experts have now resigned from a Food and Drug Administration advisory committee after the agency approved an Alzheimer’s drug called Aduhelm against the wishes of nearly every member on the panel. The drug — its generic name is aducanumab — was approved on Monday, setting off a variety of responses, from celebrations among some patients, caregivers and doctors to pointed questions about the drug’s benefits and costs.” Read full article in The Hill:  https://thehill.com/opinion/finance/557675-using-medicaid-to-protect-inheritances” LTC Comment, Stephen A. Moses, President, Center for Long-Term Care
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Categories: Clippings and Industry News.

“Taxpayers Protecting Inheritances”

“Taxpayers Protecting Inheritances,” by Grace-Marie Turner, Galen Institute Quote: “We try to keep an eye on hot health policy developments for you, but we also look ahead at emerging opportunities and dangers. Today we are focusing on the latter in an article just published in The Hill, written by leading long-term care expert Steve Moses and Galen Senior Fellow and Medicaid expert Brian Blase. The title says it all: ‘Using Medicaid to protect inheritances.’ … Here’s the issue: Many affluent Americans are hiring lawyers to protect their estates so they don’t have to spend their own money on long-term care.  Homes of more than
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Categories: Clippings and Industry News.